LOT 84
1953 Rolls-Royce Silver Dawn Saloon Chassis no. LSMF12 Engine no. S6F
Sold for US$36,960 inc. premiumLot to be sold without reserve
Lot 84
1953 Rolls-Royce Silver Dawn Saloon
1953 Rolls-Royce Silver Dawn Saloon
Chassis no. LSMF12
Engine no. S6F
Chassis no. LSMF12
Engine no. S6F
4,566cc OHV Inline 6-Cylinder Engine
Single Zenith Carburetor
4-Speed Automatic Transmission
Independent Front Suspension – Live Rear Axle
4-Wheel Hydraulic Drum Brakes
* Desirable specification of Rolls-Royce
* Delivered new to radio and television broadcast pioneer George Storer
* Original left-hand drive, US delivery
* In the current ownership since 2008
THE MOTORCAR OFFERED
LSMF12 dates from that later series of cars with the enlarged stowage and increased engine capacity. The car was ordered new through Waco Motors of Miami, Florida by George P. Storer, Esq. Mr. Storer had started his career as an oil man founding the Fort Industry Oil Company to service Speedene gas stations in Toledo, Ohio. As a cost saving measure, Storer placed the stations next to rail lines to fill the stations directly from rail cars (rather than tanker trucks). Heavy placement of radio advertising led to buying an interest in, and later the entirety of, the local radio station WTAL (later changed to WSPD to promote the gas stations). More radio stations followed and in 1931 the company transitioned entirely to radio stations. In 1948, the company expanded its reach to television.
Storer's successful oil, and later radio and television businesses afforded him the opportunity to buy a Donegal Green with Ivory coachline over Beige leather, Fawn headliner and brown cloth Silver Dawn. Unsurprisingly, among the other options selected, a medium wave radio was installed. Splitting time between Bloomfield Hills, Michigan and Miami, Florida, Storer enjoyed the car in both locations. It is not recorded how long his ownership tenure lasted, but the car eventually entered the collection of fellow Michiganer Emerson W. Kiteley of rural Marlette, Michigan, 90 minutes north of Bloomfield Hills. In February of 1986, the Rolls passed to Emerson's daughter Roberta, with whom it would remain until it was acquired by the current owner in May 2008.
On static display since acquisition, mechanical recommissioning is recommended prior to active touring and use.
Single Zenith Carburetor
4-Speed Automatic Transmission
Independent Front Suspension – Live Rear Axle
4-Wheel Hydraulic Drum Brakes
* Desirable specification of Rolls-Royce
* Delivered new to radio and television broadcast pioneer George Storer
* Original left-hand drive, US delivery
* In the current ownership since 2008
THE MOTORCAR OFFERED
LSMF12 dates from that later series of cars with the enlarged stowage and increased engine capacity. The car was ordered new through Waco Motors of Miami, Florida by George P. Storer, Esq. Mr. Storer had started his career as an oil man founding the Fort Industry Oil Company to service Speedene gas stations in Toledo, Ohio. As a cost saving measure, Storer placed the stations next to rail lines to fill the stations directly from rail cars (rather than tanker trucks). Heavy placement of radio advertising led to buying an interest in, and later the entirety of, the local radio station WTAL (later changed to WSPD to promote the gas stations). More radio stations followed and in 1931 the company transitioned entirely to radio stations. In 1948, the company expanded its reach to television.
Storer's successful oil, and later radio and television businesses afforded him the opportunity to buy a Donegal Green with Ivory coachline over Beige leather, Fawn headliner and brown cloth Silver Dawn. Unsurprisingly, among the other options selected, a medium wave radio was installed. Splitting time between Bloomfield Hills, Michigan and Miami, Florida, Storer enjoyed the car in both locations. It is not recorded how long his ownership tenure lasted, but the car eventually entered the collection of fellow Michiganer Emerson W. Kiteley of rural Marlette, Michigan, 90 minutes north of Bloomfield Hills. In February of 1986, the Rolls passed to Emerson's daughter Roberta, with whom it would remain until it was acquired by the current owner in May 2008.
On static display since acquisition, mechanical recommissioning is recommended prior to active touring and use.
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